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Denny's Inc. is a full-service chain of restaurants that owns and operates its business under Denny's brand. The chain offers a wide selection of lunch and dinner items, including sandwiches, burgers, skillet entrees, salads, appetizers, beverages, and desserts. Founded in 1953 in California, the name changed from Danny’s Donuts to Denny’s as the company shifted the concept from a coffee and donut shop to a diner. Denny’s has more than 1700 operating in 15 countries, including, of course, the United States. The company kept expanding not only in terms of the menu but also in terms of geographic reach.

Denny’s History

Denny’s was originally founded as Danny’s Donuts in California in the year 1953 by Harold Butler and Richard Jezak, and in order to avoid any confusion with Coffee Dan’s, they changed the name from Danny’s to Denny’s in 1961. By 1967, the restaurant chain went international, and in 2000, it got a top rank in the 50 best American companies for minorities.

Denny’s kept on expanding substantially, and in 2010 they had various truck stop locations. After the success in many other cities, Denny's opened its first location in New York City in 2014, while its online ordering platform was launched in 2017.

Denny’s Operating hours

Denny’s restaurants are located throughout the USA and Canada. To offer assistance, they have a customer care department that can be contacted via phone, email, and social media. The majority of their restaurants are open on the weekdays, 24 hours a day. Although the hours vary by location, the customer care department gives information about any specific operating hours.

On weekends, the majority of their stores are open 24 hours a day, and even on the holidays, the restaurants usually do not close. Several of their restaurants host special events, and one can get any information and details regarding these events. They also have a store locator, Facebook Page, Twitter page, YouTube page, and more, to guide their customers through any concerns.

Key Facts about Denny’s

Denny’s has been able to keep a very clear brand identity as a diner and has not been trying to introduce any new brand angles in order to remain relevant. The company has also been able to target the millennials successfully by increasing its presence on Twitter and communicating with the young diners through a more personable and humorous voice.

Denny's best thing is to keep improving its relationship with the franchisees, and the majority of its operators spent a good amount of money on restaurant upgrades that made the company's turnaround. Denny's also keeps updating its menu to meet its customers' requirements, and for this purpose, the menus are printed twice a year.

Summary

Denny's Corp. is the largest franchised full-service American restaurant chain based on its number of restaurants. It is known for all-day breakfast and has recently been able to pull off a major turnaround by completely changing its menu and image. Because of their customer-friendly policies, they have recorded a big increase in sales and continue to expand.

FAQs

Does Denny’s offer a secret menu?

Denny's has a few secret menu items, but one has to learn a trick when asking for the secret menu.

What items are offered in Denny’s grand slam breakfast?

Their grand slam breakfast pack features eight scrambled eggs, eight pancakes, four sausage links, four bacon strips, and hash browns. 

How many Denny’s restaurants are there?

In 2021, Denny's had more than 1,700 restaurants operating across the United States and 15 countries of the world.

Typical Hours of Operation

Mo 7:00 - 22:00
Tu 7:00 - 22:00
We 7:00 - 22:00
Th 7:00 - 22:00
Fr 7:00 - 24:00
Sa 7:00 - 24:00
Su 7:00 - 22:00

Locations: 1526 locations in 51 states and 1044 cities.

Categories

  • Restaurants
  • American
  • Family Style
  • Breakfast, Brunch & Lunch

Amenities

  • curbside pickup
  • accepts credit cards

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