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Farmers Home Furniture is a US furniture retail company based in Georgia. As an owner of more than 230 stores located across the Southeastern region, it belongs to the top-100 furniture companies in the US, at the same time being one of the largest private businesses in Georgia.

Key facts

  • Industry: retail
  • Specialization: furniture, household supplies
  • Type of ownership: private
  • Foundation year: 1949
  • Headquarters location: Dublin, GA
  • CEO: Phillip Faircloth
  • Store locations: Georgia, Alabama, Florida, South Carolina, North Carolina, Tennessee, Kentucky 
  • Website: https://www.farmershomefurniture.com/

History of the brand

The history of Farmers Home Furniture traces back to a furniture store in Soperton, Georgia.  Sherwin Glass, who opened the store in 1949, became a founder of a company. Local furniture stores have been the company's focus ever since then. Sherwin Glass had passed away in 2005, and as of today, Farmers Home Furniture is employee-owned.

Business directions

Farmers Home Furniture offers its customers a wide range of household goods, from pieces of indoor and outdoor furniture to electrical appliances and children’s toys. 

The company's official website introduces items from the following six categories:

  • Living Room
  • Bedroom
  • Mattresses
  • Dining Room, Kitchen and Laundry
  • Home Entertainment and Office
  • Outdoor and Lawn

Despite placing comprehensive information about goods, pricing and sales on the website, Farmers Home Furniture does not support online shopping. The only way to make a purchase is through one of the company's local markets. Weekly shipments from the central warehouse in Dublin, GA, ensure the variety of available items. The amount of stores is growing constantly, but no franchise opportunities are supported.

One of the special services the company offers is a Smart Credit program. Installment loans for customers are provided on demand. It is possible to submit a credit application via the company's website before visiting the store.

Another additional service by Farmers Home Furniture is a free Room Planner. It is a web application accessible from the company's official website. Room Planner allows users to design a living space to their own taste by using both generic images and real pieces of furniture from the company's online catalog.

Mission and vision

Farmers Home Furniture aims to create a long-term strong bond with its customers and utilizes a personalized approach of forming "one customer relationship at a time". Preference for local markets over online shopping serves as a manifestation of the company's priorities. 

Running stores tailored specially for each town helps to provide high-quality services and maintain a friendly personal attitude towards customers. Alongside that, it benefits small town communities by creating workplaces, which resonates with the founder's wish for "investing in small-town America". As the company's current CEO Phillip Faircloth puts it, Farmers Home Furniture is "committed to returning the benefits of our success to our employee-owners and communities".

Typical Hours of Operation

Mo 9:00 - 19:00
Tu 9:00 - 19:00
We 9:00 - 19:00
Th 9:00 - 19:00
Fr 9:00 - 19:00
Sa 9:00 - 18:00
Su Closed

Locations: 177 locations in 26 states and 170 cities.

Categories

  • Furniture Stores

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