Popular Cities

What the company is doing

Party City is the US publicly traded party stores chain founded in 1986 in East Hanover, New Jersey, by Steve Mandell. With offices in Elmsford, New York, it operates over 900 company-owned and franchise-owned outlets under the Party City, Halloween City, Toy City, Factory Card & Party Outlet. It is the largest party goods retailer in the United States, Canada, and Mexico.

How big it is

Party City runs 830 North America-wide companies and franchise shops. Internationally, they have their offices in Elmsford, New York, and Asia, Europe, the Americas, and Australia. It also sells to clients directly on its e-commerce network, which is available in selected retail stores through Curb Side Pick Up and Buy Online Pick Up options.

The history of the brand

Through a series of acquisitions from 2005 to today, Party City has established a strong retail business that captures the full production cycle margin for a large part of the goods sold in its stores. Their retail category definition, multi-channel scope, widely known brands, large and deep product range, and low-cost global source models are significant competitive benefits allowing them to continue organic and acquisition-led growth and expansion.

Business directions

Halloween is a fun time of year for all, dressing in dreary masks and decorating their homes and businesses. It is the vacation at the end of the summer and the start of the rest of the big holidays at the end of the year. Mandell based more on Halloween items in his shop and sold them like gangbusters. That was an excellent decision, and Party City keeps the Halloween costume in inventory year-round to this day. You can now literally go to any Party City and find a wide choice of suits.

Party City has a pretty good partner program too. You can make healthy profits from affiliate commissions if you are interested in working with these and allow advertising on your website. The major retailer still looks for ways to grow. This can also help website owners who sell goods or products that Party City hasn't yet sold. You can sign up for your loyalty program quickly, and you can easily add your advertising button to your website. It is totally free to become an affiliate, and they provide you with some very cool banners, but you must be eligible for some regular traffic, which checks out your site. If your site drives traffic to Party City and sells, then only by sponsoring the banner you can gain money from it.

Mission and vision

The Party City needs to guarantee that every community has the attention and treatment it deserves, whether it focuses on education, health, and nutrition, poverty, disease, or life-enriching activities.

Typical Hours of Operation

Mo 11:00 - 18:00
Tu 11:00 - 18:00
We 11:00 - 18:00
Th 11:00 - 18:00
Fr 11:00 - 18:00
Sa 11:00 - 18:00
Su 12:00 - 17:00

Locations: 815 locations in 45 states and 637 cities.


  • Party Favors
  • Supplies & Services

Related to Party City